U.S. company teams with Viva Healthcare Packaging, global innovator in fully-recyclable, injection-molded tubes…
VariBlend’s addition of patented, dual chamber, polypropylene tubes, with in-mold labeling, to its extensive range further secures its industry position as the go-to dual-dispensing destination for marketers and developers alike.
The company has teamed with the global tube-maker Viva Healthcare Packaging to offer fully recyclable, customizable dual-chamber tubes with a easy-to-use flip top. The length of each chamber within the single tube package can be adjusted to hold up to four ounces of formula, ideal for brands owners in a wide range of consumer product categories, including personal care, food and household products.
Future plans include the combination of Variblend’s patented custom-blending, dual-dispensing technology and Viva’s 100 percent polypropylene dual-chamber tubes. This configuration will hold tremendous appeal for brand owners in a variety of “regimen-based” product categories that deliver a different multi-element formula over time. Such categories include skin care, sunless tanning, hair care or whenever product requires ingredient separation or need precise mixing and blending at the moment of application.
For optimal shelf appeal of the dual-chamber tubes, decoration possibilities include IML, silkscreen, metallic, pearl effect, foil, hot stamping, cap and ring options, and more. Consumer engagement via on-pack labeling can be enhanced thanks to high-impact QR links, specialized logos and invisible eyemarks. High definition photo-quality graphics are available, along with foil labels, for unmatched metallic shine.
“Our new dual-chamber tube offerings with Viva solidifies our position as the go-to source for dual-dispensing solutions,” said Robert Brands, VariBlend president and CEO. “Our broad and deep range opens new formulation opportunities wherever two ingredients must be kept separate until the very moment of usage.”
ABOUT VIVA HEALTHCARE PACKAGING
The innovative Viva (www.viva-healthcare.com ) is a major player in the tube market. This leading global plastic packaging manufacturer was established in 1973, has operations around the world, and delivers with injection-molded tubes that enhance product appearance and deliver unmatched scuff resistance, along with sustainability and supply chain efficiencies. In fact, Viva’s efficient and fully automated process creates high quality packaging with shorter lead times and minimized waste. For further information, contact Viva at +1 (416) 321.0622.
VariBlend is the world leader in the manufacture of custom-blending, dual-dispensing technology. By rotating the dispenser head, multiple formula strengths can be selected. Fixed ratio settings are also available. Variblend’s patented systems satisfy consumer demand for product personalization and freshness. The patented technology behind VariBlend had previously been sub-licensed and marketed by Versadial Inc. www.variblend.com