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Successful FlexZiBox®-Launch

Patch Handle and Top Slider Facilitate Packaging Handling
Flexible and robust at the same time, easy to carry, and well suited for volumes up to 55 pounds – that is NORDENIA’s FlexZiBox® packaging. The leading product from the global converter NORDENIA INTERNATIONAL AG is now “conquering” the U.S.A., broadening the portfolio with a new patch handle variant. The NORDENIA Group is producing the FlexZiBox® packaging with different handles at their subsidiaries in Jackson, MO (USA), and Steinfeld (Germany).

The NORDENIA plant in Jackson (Missouri) has refined the high-grade, reclosable side gusset bag, which has been successfully manufactured by NORDENIA in Europe for some time, for the American market. With an extraordinarily robust patch handle and top slider, the packaging combines simple handling with convenient reclosability. The FlexZiBox® is well-suited to petcare or lawn and garden products, as well as the agrichemical industry. “We are manufacturing the FlexZiBox® for the U.S. market, but of course international customers as well,” explains Bill Burke, Managing Director of NORDENIA USA Jackson.

The patented patch handle is particularly tearproof and resilient due to a clever combination of materials. “Even bags weighing up to 55 pound can be carried comfortably, without them cutting painfully into the hand,” says Burke. The handle also enables the consumer to pour the contents of the packaged product more precisely and lowers the risk of the contents being spilled accidentally. Last but not least, the handle is an optically attractive distinguishing feature. It can also be printed on and included in the graphic design of the packaging.

The top slider on the packaging guarantees the convenient opening and closing of the bag and also facilitates the dispensing of the product. “The slider is easy to recognize and easy to use – for all age groups,” explains Bill Burke. “The customer immediately notices that decanting packaged contents into another container is not necessary with this packaging solution.” The reclosable seal is completely airtight and protects the product from moisture.

“The FlexZiBox® with patch handle and top slider offers the customer convenience, security, and product protection, with outstanding printing on the package. It’s also a huge step for the manufacturers that have used buckets or paper bags for packaging their dry products, this is now unnecessary thanks to the FlexZiBox®. The reduction in thickness which we have achieved in the film also makes the product more sustainable and therefore successfully makes a contribution to environmental protection,” emphasizes Managing Director Bill Burke.

NORDENIA’s FlexZiBox® is well suited to volumes of up to 55 pounds. The patch handle, in this case applied to the side, guarantees maximum carrying comfort even with heavy bags.

NORDENIA worldwide
NORDENIA INTERNATIONAL AG is a multinational manufacturer of flexible packaging, technical films and product components. The management of NORDENIA INTERNATIONAL AG is headquartered in Greven in the German state of North Rhine-Westphalia.

NORDENIA TECHNOLOGIES GmbH handles the NORDENIA Group’s strategic process and product development at its Gronau site. The packaging film company employs around 3,000 people. Our shared values serve as the foundation for our activities. With its seven shared values of flexibility, global, independence, innovation, partnership, passion for excellence and quality, NORDENIA has a partnership-oriented company culture.

Contact:
NORDENIA INTERNATIONAL AG
Airport Center am FMO
D-48268 Greven, Germany
Phone: +49 (0)25 71 / 91 91 40
Fax: +49 (0)25 71 / 91 91 91
cord.witkowski@nordenia.com
www.nordenia.com